Senior Growth Partnerships Manager

About this role

We are seeking a highly strategic and outcome-oriented Senior Growth Partnerships Manager to scale our affiliates and partnerships-driven retailer acquisition strategy. This role will be responsible for driving the strategy and execution of our affiliate channel, which includes managing our agency and external vendor relationships, exploring and testing new growth opportunities across the broader partnerships ecosystem, and rigorously tracking performance to ensure it is a consistent, ROI-positive contributor of retailer acquisitions (RAs) at scale

With 5-8 years of experience in growth marketing or partnerships strategy, the ideal candidate is equally comfortable on the partner relationship side and the quantitative side of growth. We are looking for someone who brings a metrics-driven lens to everything they own, thrives in a fast-paced, test-and-learn environment, and has a track record of scaling acquisition-driven programs from 0 to 1, and beyond. The ideal candidate is also fluent in AI tools and actively uses them to sharpen their thinking, accelerate execution, and eliminate manual work. This is a high-impact role that requires a well-rounded leader, and the ideal candidate is a results-focused, structured thinker who can drive complex projects to completion with minimal direction.

What you’ll do 

• Affiliate Program Management: Directly drive Faire’s GMV and revenue growth by owning and optimizing our affiliate program end-to-end to maximize retailer acquisition growth while maintaining efficient acquisition costs.
• Agency & Partner Relationship Management: Serve as the primary point of contact for our affiliate agency. Oversee program execution, set clear deliverables, and hold the agency accountable to performance targets to ensure continued strong results. Evaluate and make recommendations on the right operating model — agency-led or in-house — as the program scales.

New Channel Development: Build the ROI case to test new acquisition channels within the broader partnerships ecosystem — including blog, influencer, and referral programs. Establish and refine KPIs, analyze performance data, and continuously iterate to maximize scale and efficiency.

• Partnership Strategy and Prioritization: Analyze the third-party partner ecosystem and invest in innovative BD partnership models to drive retailer acquisition, including direct partnerships, sponsorships and trade show collaborations. Test deal structures and own the product/design integration and messaging framework for new partnerships.
• Performance Measurement: Analyze and own accountability for campaign and channel performance; partner with Marketing Analytics and MarTech to hit KPI targets, maintain strong reporting, ensure reliable attribution, and uphold data quality standards.
• Collaborate cross-functionally: Work closely with Growth Marketing, Marketing Analytics, Business Development and Product teams to integrate partnerships into our broader acquisition strategy.

SEO/AEO Support: Collaborate with cross-functional partners to support SEO and AEO initiatives where partnerships can contribute to organic discovery and retailer acquisition goals.

Qualifications

• 4+ years of experience in Growth Marketing or Partnerships, with a focus on acquisition-driven partnerships in B2B or B2C (e.g., affiliates, influencers, referrals, sponsorships).
• Deep understanding of affiliate marketing strategies, including experience with networks, publishers, influencers, and performance-based partnerships; experience managing affiliate networks (e.g., Impact, PartnerStack, CJ, Rakuten, Awin, ShareASale) and developing direct partnerships.
• Proven experience managing external agencies or vendors, including setting deliverables and holding partners accountable to performance targets
• Proven ability to scale affiliate programs within ROI guardrails, optimize partner performance, and manage both long-tail and strategic partnerships with the tenacity to overcome obstacles to growth.
• Hands-on experience in testing and launching new growth channels, including referral programs, influencer partnerships, and non-traditional acquisition channels.
• Ability to identify and cultivate high-value third-party partnerships, balancing short-term testing with long-term scalability and opportunity sizing.
• Some experience structuring or negotiating partnership or business development deals
• Excellent analytical, organizational, and written/verbal communication skills; Can effectively communicate through data using clear and concise summary; familiar with SQL or willingness to learn a plus. 
• Strong project management and execution skills, able to drive multiple initiatives simulta