Full-time

Sr. Manager, Marketing Compliance

BettermentNew York, NYPosted May 26, 2026

$160k–$180k/yr

About Betterment

Betterment is a leading, technology-driven financial services company that offers investing, savings and retirement solutions for retail investors and investment advisors as well as financial wellness solutions, including a 401(k) for small and medium-sized businesses. Our team is passionate about our mission, to empower people to build wealth with confidence and ease. We’re headquartered in NYC and offer hybrid NY-based positions (four days/ week in-office, with no required office days during the summer and winter holidays).

About the Role

You are eager to join a dynamic team to help manage the compliance function at one of the most innovative registered investment advisers and broker-dealers. You’re thorough, always ask questions, and are detail oriented. You thrive in a fast paced environment, are able to prioritize, and have an eye towards continuous improvement. You have significant experience with SEC and FINRA marketing rules and have expertise in marketing review. You have strong management skills and are ready to manage a team of two. You think outside the box and find working across the business to find solutions fun! You are ready to roll up your sleeves and get to work in an exciting work environment!

This role is based out of our NYC office. Below we've reflected the base salary range for this position. Actual salaries may vary depending on factors including but not limited to location, experience, and performance. The range listed is just one component of Betterment’s total compensation package for employees.

New York City: $160,000 - $180,000

This job may also be eligible for variable compensation in the form of a company incentive bonus.

A Day in the Life

Manage and develop two (2) direct reports, conducting daily marketing review and other program tasks
Manage and oversee the daily review of marketing materials and social media related to investment advisory and broker-dealer products to ensure adherence to SEC Rule 206(4)-1, FINRA 2210, Reg DD and other applicable regulations
Partner and collaborate with the marketing team, including advising on initiatives to help achieve business goals
Manage our marketing review tool, including the tools use of artificial intelligence
Identify and implement marketing program enhancements
Review marketing-related vendors including promoters and influencers as part of our third party risk management program
Execute the Compliance program for his or her area of responsibility, including promulgating policies and procedures, conducting monitoring, testing, and assessments, and providing training
And, so much more!

What We’re Looking For

Expertise in SEC Rule 206(4)-1 and and FINRA Rule 2210, including rules related to testimonials/endorsements and performance marketing.
Ability to organize and prioritize workflow and assignments in a deadline-oriented environment
Ability to multi-task and work within tight deadlines
Management experience
A meticulous attention to detail
Desire to work in a fast paced and changing environment
Excellent communication and organizational skills
Ability to work well across various business units
Strong intellectual curiosity
Series 24 required (or must obtain)

Join a team built on these core values

We change lives

Be a part of a community of innovators working to transform financial outcomes for real people. Your work will make an impact, always laddering up to our mission; to empower people to build wealth with confidence and ease.

We set audacious goals

We set them for the company, our customers, and ourselves, and we won’t stop until we reach them. We don’t just show up; we give our all, then celebrate our wins.

We value all perspectives

When we collaborate, we're at our best. We believe diverse perspectives lead to better outcomes and strive to uphold our supportive and inclusive community.

We simplify financial services

We’re financial services pioneers, always finding new ways to improve, optimize, and enhance. Constant improvement is in our DNA.

Our Commitment to Your Total Well-being:

We offer a competitive suite of benefits, including medical, dental, and vision coverage; life and AD&D insurance; short- and long-term disability; infertility support and WPATH-aligned transgender health benefits; an Employee Assistance Program (EAP); transit benefits and FSA and HSA options
Ownership: Equity for all employees, including new hire and refresher grants.
Time: Flexible paid time off, paid parental leave, and a fully paid four-week sabbatical in your sixth year.
Growth: Company-paid professional coaching for all employees.
Wealth: Day-one 401(k) match plus matching on qualified student loan payments.

What happens next

We’ll take a few weeks to review all applications. If we’d like to spend more time with you, we’ll reach out to arrange next steps, which will include 3-4 sets of meetings with your future colleagues.

In the interview process, we’ll look to learn more about your skills, experiences, capabilities, and motivators. Many of our questions will be aimed at understanding how you might operate here at Betterment. Depending on the role, we may ask you to complete a case study exercise

This role is sourced from Betterment's public careers feed. The Apply button opens their site in a new tab.